With Showgirl selling 3.5 million units in a single week, Taylor Swift surpasses Adele’s record.

Taylor Swift continues to make music history as her 12th studio album, “The Life of a Showgirl”, shatters industry records. According to Billboard, which cited data from Luminate, the album sold over 3.5 million units in its debut week — including 3.2 million pure sales and an additional 300,000 units from streaming.

This milestone officially surpasses the long-standing record held by Adele, whose iconic album “25” sold 3.482 million copies during its first week of release in December 2015. Swift’s latest triumph not only breaks Adele’s nearly decade-old record but also sets a new benchmark for album launches in the modern streaming era.

Even more impressively, Swift achieved this feat in just five days. With two days still remaining in the charting week, industry analysts expect the final numbers to climb even higher. Pre-orders that counted toward the release day may have boosted her initial figures, but Swift sustained her momentum throughout the week with a strategic rollout of multiple album versions — from physical CDs to digital releases featuring exclusive acoustic tracks. Her latest offering, a 24-hour digital exclusive released on Tuesday via her official webstore, fueled yet another surge in sales.

Swift has also broken her own record for weekly equivalent album units. Her previous best, “The Tortured Poets Department” (released in 2024), debuted with 2.61 million units — a figure she has now surpassed by an astonishing 600,000 in just five days.

A few days after the October 3, 2025 release of “The Life of a Showgirl”, Swift appeared on Zane Lowe’s apple Music show to reflect on the overwhelming response. Displaying her trademark poise and humor, Swift said she’s learned to embrace both praise and criticism as part of the “rule of show business.”

“If it’s the first week of my album release and you’re saying either my name or my album title, you’re helping,” Swift said with a smile. “Art is personal. I’m not the art police — everyone is free to feel however they want. As entertainers, we aim to be a mirror.”

The 12-track record includes standout songs like “The Fate of Ophelia,” “Elizabeth Taylor,” and the much-discussed title collaboration with Sabrina Carpenter. Available across CD, vinyl, and cassette, “The Life of a Showgirl” has quickly become a global talking point — dominating online conversations, critical debates, and fan discussions alike.

With this historic success, Taylor Swift not only redefines the commercial limits of modern pop but also reinforces her status as one of the most powerful and enduring artists of her generation.