NATUREGRAM Launches Separate Multivitamins for Men and Women in India

Health and nutraceutical brand NATUREGRAM has launched separate multivitamin products for men and women in the Indian market, aiming to address nutritional needs amid changing lifestyles and daily dietary requirements.

NATUREGRAM, the health and nutraceutical brand of Ayushj Star India Pvt. Ltd., has introduced two separate multivitamin products designed for men and women in India.

The company announced the launch in New Delhi, highlighting the products as part of its focus on meeting nutritional requirements in the context of increasingly changing lifestyles.

According to the company, the NATUREGRAM men’s multivitamin and women’s multivitamin contain 13 nutrients. The separate formulations are positioned around the differing nutritional needs of men and women.

Multivitamins are generally formulated to provide a combination of essential vitamins and minerals that may complement dietary intake. However, nutritional requirements can vary depending on factors such as age, diet, lifestyle and individual health needs.

Addressing Nutritional Needs Amid Changing Lifestyles

Modern lifestyles can influence eating patterns and daily nutritional intake. Busy schedules and changes in dietary habits have increased consumer interest in convenient nutritional products, including multivitamins and other nutraceuticals.

With its latest launch, NATUREGRAM is targeting this evolving health and wellness segment by offering separate products for men and women.

NATUREGRAM’s Focus on the Indian Nutraceutical Market

The launch adds to NATUREGRAM’s presence in India’s growing health and nutraceutical market. By introducing separate men’s and women’s multivitamin products, the brand is seeking to cater to consumers looking for nutrition-focused products suited to their everyday requirements.

What to Know About Multivitamin Supplements

Multivitamins can supplement a balanced diet, but they are not intended to replace nutritious food. People with specific dietary deficiencies or health conditions may have different nutritional requirements and should consult a qualified healthcare professional before starting supplements.

As awareness around preventive health and nutrition continues to grow, products such as multivitamins are becoming an increasingly visible part of the wellness market. Consumers should check product labels, ingredient quantities and recommended usage before adding supplements to their routine.

Conclusion

NATUREGRAM has launched separate men’s and women’s multivitamin products in India, with each formulation containing 13 nutrients, according to the company. The launch comes as changing lifestyles continue to drive interest in convenient nutritional and wellness products.

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